The Fall of the Record Business: What Next?

>> Read Brian Hiatt and Evan Serpick's special report on the decline of the music business. Theory 1: Ad-Supported Music Yahoo! Music General Manager Ian Rogers says all music will be free - paid for by ads - and any song by any artist will be accessible from anywhere in the world. "I can imagine a future where you just consume a hell of a lot of music - just hit 'play' on any player, and hear music. There's an ad experience there, and we'll pay the labels a percentage of that ad revenue....

Source: http://www.rollingstone.com